Candleit
[Step 5] Marketing and Sales - Online and Offline
[Step 5] Marketing and Sales - Online and Offline
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📘 Marketing & Sales Guide for Candle Businesses
Grow Your Candle Brand Online & Offline – Even Without a Big Budget
🚀 Built for small and homegrown candle makers, this guide shows you exactly how to market and sell your candles — on Instagram, WhatsApp, at flea markets, and more.
Learn how Candle It grew from 0 to 30K+ followers and consistent orders — and how you can do the same with zero fluff, just practical action.
Perfect for beginners, side hustlers, or anyone tired of “posting and praying.” 🕯️
📚 What’s Inside:
🔥 1. Understanding Your Ideal Customer
Identify who you’re selling to — and how to speak their language
📸 2. Instagram Marketing Basics
Turn your feed into a mini showroom that sells
💬 3. Selling on Instagram (From DMs to Orders)
Scripts, tips, and flow to go from likes to payments
🧠 4. Content Calendar for Candle Creators
Easy content ideas, weekly plan, and tools to stay consistent
🎥 5. Reels & Video Marketing That Works
Grab attention with packing Reels, pouring shots, and glow moments
💌 6. WhatsApp Marketing & Repeat Buyers
Build loyalty, create broadcast lists, and spark referrals
🏪 7. Offline Sales (Flea Markets & Stores)
How to sell at events, local boutiques, and pop-ups
🛒 8. Mini Store, Instamojo & Easy Checkout Tools
Create a shop link in minutes — no website needed!
🎁 9. Packaging Your Orders With Love
Secure + aesthetic packaging that customers want to share
🖋️ 10. Logo Basics for Candle Brands
Simple, stylish logo tips even if you’re just starting out
🚫 11. Branding Mistakes to Avoid
Skip the trial-and-error and build trust from day one
✅ 12. Final Checklist
Are you ready to sell confidently? Tick off and launch strong!
💡 Whether you’re just launching or trying to grow, this eBook gives you the real steps Candle It used to scale fast — with practical tools, ideas, and strategies made for Indian candlepreneurs.
✨ Grab your copy and start turning followers into buyers!
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I always knew I needed to ‘post more’ and ‘be active on Instagram,’ but I never knew what to post. This ebook by Candle It changed that for me. It breaks down content creation in such a simple, real way — from what to say in captions to how to plan your posts. It felt like someone was holding my hand through the whole process.
Honestly? I’ve bought so many marketing guides before and most just sat in my downloads folder. But this one from Candle It was different. It didn’t feel like a boring lecture — it felt like someone who’s been there was talking to me. I loved how it covered everything in simple language, from posting on Instagram to selling at flea markets. I even used one of the tips to improve my WhatsApp catalog the same day I read it. It made me feel like, ‘Yes, I can actually do this.
I can’t recommend this ebook enough! As someone running a small candle business from home, I always felt overwhelmed when it came to marketing. But this guide from Candle It made everything feel doable — and even exciting! From setting up my Instagram page to preparing for my first flea market, it gave me step-by-step help that actually works. No fluff, just real strategies tailored for makers like me. I’ve already started seeing more engagement and better sales!